Kellogg's is a DBA for the Kellogg Company, an American multinational food-manufacturing company headquartered in Battle Creek, Michigan, United States. Kellogg's produces cereal and convenience foods, including cookies, crackers, toaster pastries, cereal bars, protein bars, fruit-flavored snacks, frozen waffles, and vegetarian foods. The company's brands include Kashi, Rxbar, Apple Jacks, Corn Flakes, Frosted Flakes, Froot Loops, Rice Krispies, Special K, Cocoa Krispies, Keebler, Pringles, Pop-Tarts, Cheez-It, Eggo, Nutri-Grain, Bear Naked, Morningstar Farms, and many more. Kellogg's stated purpose is "Nourishing families so they can flourish and thrive."

Relationship with Collin the Speedy BoyEdit

For a few years, Kellogg's had released several toys related to Collin the Speedy Boy on their cereal boxes. The years that has released with toys as it follows:

  • 1995: Collin and Tommy, Bryte, WesDragon, Elefish, Nancy and Stacie (pens)
  • 1999: Baylee, Big Ant, Madame Wizard, The Mummy and Scary Spider (mini-figures)
  • 2001: Collin, Stacie, Elisha, Tommy, Bryte, GoofFinger, Flappy McFinger and WesDragon (skateboards)
  • 2018: Collin, Stacie, Trent, WesDragon, Elisha, Bryte, The Elefish King and Flappy (mini-figures)